By Greg Rogers
Retailers used to set up a shop, sit inside and await the arrival of customers and their cash.
They sold their stock by putting it on display to people who came to them. It was a centuries old passive marketing technique supported by classified advertising in the local paper.
It is obvious to everyone reading this that the Internet has changed how retailing is conducted forever.
The percentage of products sold in shops has declined but retailers like David Jones,…
By Alex Robbins
IT’S easy to think of the world of online marketing as a series of hurdles; a number of distinct areas, all of which one has to understand in order to carve out an integrated marketing strategy that’ll draw customers to your dealership.
But while many digital marketing specialists will work around this concept, GForces considers its approach to be a little different. Rather than offering a series of piecemeal marketing solutions, GForces instead offers to develop and refine…